Marketing and ecommerce.
Campaign planning, paid advertising and store operations, with creator partnerships where they fit. Work can focus on a product launch, a promotion or regular support for your channels.
A launch needs a clear offer and a place where customers can buy or make contact. An existing store may need regular product updates and platform campaigns. We plan the content and channel work around those needs, including the people handling stock, fulfillment and approvals.
Campaigns, stores & creators.
A product launch plan
Illustrative planProduct and offer
Who it is for and why they would choose itLanding page and product information
Campaign setup and creative requirements
Listings and platform campaign plan
Content brief, coordination and review
Creator collaboration
Prepare creator briefs around the product and the content needed. Coordinate delivery and review, with usage rights and publishing channels agreed before production. The scope can cover one collaboration or a planned series.
- Creator brief
- Delivery and review schedule
- Usage and publishing requirements
Campaign content for ads and stores.
A launch can need advertising creative, landing-page content and store listings. We plan each format around the same product information and offer.
Prepare creator briefs and coordinate content delivery and review. Product information, usage rights and publishing channels are defined before production.
- Advertising creative
- Landing-page content
- Store and creator material
Prepare the campaign
The product and offer
Define the audience, selling points and offer, including any promotion dates. Existing product information and channel material become the starting point for the campaign brief.
The route from ad to order
Check where customers arrive after an ad and whether the page or store is ready. Product information and campaign assets need to match the offer they saw.
Budget, approvals and reporting
Identify the advertising budget, outside costs and people approving content. Channel access and available reports are established before the campaign starts.
Campaign and store deliverables
A planning project can deliver the campaign brief and calendar. Managed campaign or store work can also include advertising setup, creator coordination and reporting. The proposal identifies the channels and deliverables.
- Campaign brief, channel roles and calendar
- Advertising setup and creative requirements
- Marketplace campaign preparation and store operations
- Creator briefs, review points and reporting
Marketing and ecommerce experience
Xuân
Xuân works across commercial planning, paid advertising and ecommerce operations, including Shopee and TikTok Shop. Her experience also covers creator partnerships and campaign coordination for consumer products and other businesses.
View Xuân's portfolioBefore we start
How we workCan we start with one channel?
Yes. A project can focus on Meta Ads, Google Ads, Shopee, TikTok Shop or creator partnerships. The product and objective determine which channels are useful.
What should we have ready before a campaign?
Send product information, the offer, current channel links and any previous campaign reports you can share. We also need to know who approves content and who handles stock and fulfillment. We can identify missing material together.
How are advertising and production costs handled?
The proposal separates the studio's work from advertising spend, outside production and creator fees. It states what is included and how those expenses are approved.
Can the website and campaign be one project?
Yes. We can build the website or landing page and plan the channels bringing customers to it. Shared content and release dates are planned together, with deliverables for each service.